LA Times Talk With M. Shadows About Hail To The King: Deathbat. - Avenged Sevenfold

LA Times Talk With M. Shadows About Hail To The King: Deathbat.

LA Times caught up with M. Shadows to talk about bringing Avenged Sevenfold’s ‘Deathbat’ to life in Hail To The King: Deathbat.

“A band like Mumford & Sons or Imagine Dragons or Coldplay — there’s no game to be made there,” Shadows says. “They’d have to come up with something completely fresh. When you look at us, or Iron Maiden, someone with a logo and a strong personality in terms of what we do image-wise onstage, we felt that the game had already written itself, at least visually.”


“We funded this 100% ourselves,” Shadows says. “Nobody owns any of this other than the five members of the band. We put our money where our mouth is. Every single penny has come from us. We put a little money aside when we go on tour, and we were excited about this.”


“We’ve been a band for 15 years, and a lot of people have the Deathbat tattooed on them,” he says. “There’s a lot of responsibility when you’re saying, ‘Now we’re giving you the Deathbat back story.’ It’s one of those things where you can completely mess it up. We had to find a balance among incorporating things our fans know while also making a very cool intergalactic story with the typical battle between good and evil.”